Construction & Home Improvement

Growth Systems for the Trade Industry

Construction and home improvement businesses face a unique paradox: you need to be on-site to earn money, but you need to be on the phone to win future work. Our specialized infrastructure bridges this gap, automating the customer acquisition process so you can focus on the build.

The Trade Sector Challenges

The “On-Site” Dilemma When you are managing a project or supervising a crew, you cannot answer every phone call. In this industry, a missed call is often a lost contract to a competitor who picked up.

Lead Quality Control Home improvement attracts “tire kickers”—people looking for the cheapest price rather than quality. Filtering these out manually consumes hours of valuable management time.

Local Trust Deficit The market is skeptical of contractors. Without a pristine, verified digital presence and a mechanism to gather reviews, winning high-ticket projects becomes a battle of price rather than value.

Our Construction Growth Solutions

The “Missed-Call” Safety Net We deploy the Seniia Hub™ Missed-Call Text-Back protocol. If you miss a call while on the roof or under a chassis, our system instantly texts the lead: “Hi, I’m on site right now. How can I help?” This secures the lead before they call the next number on Google.

Automated Pre-Qualification We build “High-Intent” forms into your Web Architecture. Potential clients must answer specific questions (Budget, Timeline, Project Scope) before they reach you. This filters out low-value inquiries instantly.

Reputation Engineering Our system automatically requests reviews from satisfied clients via SMS the moment a job is marked complete, ensuring your Google Business Profile dominates the local map pack.

Specialized Trade Sectors

Residential Renovations

• Kitchen & Bathroom remodeling lead generation
• High-ticket extension project acquisition
• Visual portfolio optimization
• Local area targeting (exclude low-income postcodes)

Specialist Trades

• Solar & Renewable energy installation
• Landscaping & Outdoor living
• HVAC & Plumbing emergency capture
• Roofing & Structural repair

Why Construction Needs a System, Not Just Ads

High Average Order Value One good lead can pay for your marketing for a year. You don’t need more leads; you need verified homeowners ready to spend.

Trust is Currency In construction, your digital footprint acts as your portfolio. A slow website or a generic Facebook page signals “risk” to a homeowner planning a £50k renovation.

Build Your Pipeline

Stop relying on word-of-mouth alone. Contact us today to install a Revenue Engine that works as hard as you do.